WIIIN & BWBN Present: The Resurgence of Barbie and Mattel

WIIIN & BWBN Present:

The Resurgence of Barbie and Mattel

When: Thursday, May 23, 2024 I 5:30 - 8:30 pm PT

Location: Bloomberg (1999 Ave of the Stars, Suite 3100 Los Angeles, CA 90067)

RSVP HERE

The 2023 summer blockbuster movie Barbie needs no introduction. But behind the Barbie brand is Mattel Inc., a company that has undergone a remarkable transformation in just a few years.

Bloomberg Women's Buy-Side Network (BWBN) and Women in Institutional Investments Network (WIIIN) invite you behind the scenes of Mattel's transformation with two leaders driving the company's recent success.

AGENDA:

• 5:30 pm - Doors Open
• 6:00 pm - Welcome & Introduction
• 6:10 pm - Panel Discussion
• 6:55 pm - Closing Remarks
• 7:00 pm - Open Networking, Drinks and Bites
• 8:30 pm - Event Concludes

Partner, TenOneTen

Lisa McKnight

EVP & Chief Brand Officer, Mattel Inc.

Mandana Sadigh

SVP & Treasurer, Mattel Inc.